Sustainable healthcare product and service concept in collaboration with Neopenda, a needs-base healthcare startup, to help prevent misdiagnosis, and make vital monitoring accessible in Ghana and Nigeria.

Duration

Aug - Dec 2022

Role

Experience Designer (in a team of 4 Designers and Strategists)

Client

Neopenda

Neomita - Making Vital Monitoring Accessible

Solution overview

Neomita Overview
What is Neomita

Context

In response to an open-ended brief from Neopenda concerning the usability, accessibility, and redefining the experience of their 4-in-1 health vitals monitoring device, Neoguard, we delivered a comprehensive healthcare product and service concept. We focused on serving low to medium-income communities in Nigeria and Ghana through at-home monitoring while leveraging existing healthcare systems.

The result is Neomita, a sustainable healthcare solution to help prevent misdiagnosis, makes vitals monitoring accessible and reduce mortality rates.

Client Brief

Neopenda, a needs-based healthcare startup, manufactures Neoguard, a low-cost vitals monitoring device. Neoguard enables medical professionals to monitor vital signs in newborns or neonates, aiming to prevent misdiagnosis and reduce fatality rates.

Enhance Usability

How might we enhance the usability of the 4-in-1 health vitals monitoring device for unsupervised use?

Expand Target Users

How might we extend user demographics to include pediatrics and adults?

Enter New Markets

How might we transition to a B2C model, introducing Neoguard as a self-monitoring device in Ghana and Nigeria?

Process

Design Process for Neomita project

Research

Research Insights - Neomita

Following our research, we dived deep into exploring different contexts of vital monitoring - we considered various scenarios like post-treatment after a surgery or major health disease, pregnant mothers tracking their baby's vitals, initial monitoring before or for a major health disease diagnosis.

Concept + Product Usage Exploration

Some of the things we considered were - How would the device be used, what would be some of the contexts of usage, what the interactions between the device and the user, how would the device be procured, what are some of the larger implications for using the device?

Following client discussions, the focus shifted towards Continuous Monitoring by Self, prompting additional exploration to effectively address both, the patient's and Neopenda’s needs.

Journey Mapping

Detailed journey maps helped to deeply analyze the key moments and pain points, and identify gaps in the system.

(click to view in detail)
Key Insight:

Pharmacy stores are a key intervention point to help prevent misdiagnoses as they are the first point of contact for the majority of patients.

We believed that leveraging existing health systems and care services like the pharmacy store network would help make the product accessible to the masses and maximize its impact. So we conducted in-depth research into pharmacy stores and networks in Ghana and Nigeria that could facilitate potential collaborations with Neopenda.

(click to view in detail)

mPharma is a prominent pharmacy chain spanning nine African countries, including Kenya, Uganda, and Nigeria, boasting a network of over 850 pharmacies. Renowned for offering innovative financing and inventory management solutions to hospitals and pharmacies, mPharma aligns seamlessly with Neopenda's mission to democratize affordable healthcare across Africa.

Design Development

Product + Digital Prototyping

Once the key concepts and interactions were identified, the next step involved transforming these ideas into tangible prototypes. Utilizing readily available materials such as felt and foam sheets, we created physical representations of the proposed designs. These prototypes served as tools for testing usability and gathering feedback. We also created digital prototypes that facilitate interactions between users and the mobile application.

These prototypes served as great tools for testing the overall usability of the product and gather feedback.

High-level service blueprint

Solution Delivery

Our proposed solution, Neomita, is a rent-based product and service concept in partnership with mPharma. This collaboration capitalizes on mPharma's data analytics capabilities, enabling predictive demand-supply dynamics. By integration these capabilities, Neomita extends the reach of Neopenda's healthcare monitoring product, fostering broader accessiblity and having a significant social impact.

We reimagined Neoguard to accommodate users of all ages at home, supported by a mobile app for vital monitoring and tracking. Take a look at how the service works:

What is NeomitaWhat is NeomitaWhat is NeomitaMita band featuresMita band featuresMita band featuresMita band featuresNeo platform featuresNeo platform features

Feedback from the client

"Affordable, user-friendly tools have huge potential to improve quality of healthcare services at all levels, and Neopenda is excited about the focus the ID (Institute of Design) team has placed on providing access for rural and underserved populations."

– Teresa Cauvel, CTO, Neopenda